When fully leveraged, strategic marketing provides purpose and tangible results to your business’s eco-system. Yet, most startup businesses fail to document their marketing strategy. Your marketing strategy should be clearly blueprinted and refined and nourished on a regular basis. We’ll dive into your goals, audience, competition, unique value propositions and more.
Without a clearly defined content strategy, it is unlikely you will develop very compelling content. Venerable, shareable content that engages your audience takes careful consideration. Is your content bolstering your brand’s image and marketing efforts? We can help with content ideation, curation and creation.
Knowing which content out of your content strategy will be shared and when requires vision that is in alignment with your key business goals. If you have a product or service, we will help map out your initiatives and determine the frequency of ALL your brand’s messaging activities.
Perhaps you’re looking to launch your brand into social media, run a successful social media campaign or need a Community Manager. I will help guide your DIY efforts or can act as SMM Manager in an ongoing engagement together. Effective social media requires an understanding of how the applications function married with storytelling and content creation in your brand’s authentic voice and aesthetic.
Is your brand messaging, website copy and overall tone on point and attracting? I can help take the guesswork out of what you need to say and how you need to say it. Every written word your brand puts out is an opportunity to convert. Whether a blog post, your About Us page or email drip campaigns, crafting meaningful web content is a skilled and essential task. Let’s create your narrative together!
Savvy and Verve provides oversight and expertise on a consulting basis with brands and business owners, online e-commerce owners, service providers, and bloggers on the following (not limited to):
Social Media Marketing Analysis & Strategy
Online Marketing Strategy
Content Ideation & Creation
Branding & Online Presence Evaluation
Social Media Promotion & Advertising
Editorial Content Planning & Calendaring
Creative Direction for Styling & Photo Shoots
Brand Ambassadorships, Influencer Outreach & Seeding
Strategic Creative & Product Collaborations
Media Kit & Press Release Creation